Betfair Sister Sites

Betfair sister sites include Paddy Power, PokerStars, Sky Bet, Sky Vegas, Sky Bingo and Sky Casino. Betfair is part of Flutter Entertainment plc.

Sites like Betfair

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Betfair Sister Sites 2025

Paddy Power

Paddy Power doesn’t just want to be your favourite sportsbook. It wants to be your mate, your court jester and your provider of reel-based entertainment, all at once. It leans into the banter hard, with promos that feel like they were written after a few pints and a healthy disdain for subtlety. But once the wisecracks settle, there’s a genuinely strong casino underneath. The slots load fast, the table games are polished, and the site design keeps everything ticking along smoothly. In the Betfair and Paddy Power duo, Paddy Power is the funny friend, but Betfair still attempts to give the site a run for its comedy bills.

As one of the more recognisable Betfair sister sites, Paddy Power carries the same weighty infrastructure, meaning you’re unlikely to run into any nonsense when withdrawing your winnings or getting hold of customer support. The promos are frequent, sometimes generous, sometimes just loud, but always entertaining. It’s not the most cutting-edge platform out there, but it doesn’t need to be. It knows its audience, and it plays to them well. There’s character, convenience, and just enough chaos to make it feel like a proper night in. If you’re after something serious and sensible, maybe keep scrolling. But if you’re game for laughs, it earns its punchlines.

Betfair News

10th December 2025: There have been new developments in the court case in which a gambler is suing Betfair for their £1.5m in gambling losses. After dragging the dispute through the High Court and then appealing the original decision, property developer Lee Gibson has now lost his case for good. He had bet his way through nearly a decade of sports markets before finally getting his account frozen in 2019. The main claim boiled down to this: Gibson said Betfair should’ve known he was a problem gambler and stopped him. But three appeal judges weren’t having it. They backed the original ruling which pointed out that Gibson had repeatedly told Betfair he was financially secure enough to afford his betting habits. Add to that the fact he breezed through AML checks with no issue, and the court didn’t think the size of his losses alone was reason enough for Betfair to step in. From a legal standpoint, they reckoned there wasn’t much more the site could have or should have done at the time.

His case hinged on whether Betfair had breached their licence by not intervening, but the judges didn’t find any fault in how the original evidence was handled. They basically said Judge Bird had gone through everything properly and come to a fair conclusion. This outcome’s likely to put a lid on any other punters with similar ideas of clawing their money back through the courts. There was some talk about this being a test case that could open the door for others, but that door’s now been quietly bolted shut. For now, the responsibility bar for casinos hasn’t shifted. And unless there’s a serious shake-up in how licence obligations are interpreted in future, the message to high rollers and heavy spenders seems to be clear enough – don’t expect the courts to refund you after the damage is already done.

19th November 2025: Racing TV has published the complete guide to the hotly anticipated Betfair Chase, which is set to happen on Saturday, the 22nd of November. The usual air of certainty around favourites has been swapped out for a slightly murky toss-up this year, though Grey Dawning’s name keeps getting passed around with a bit more conviction than the rest. After missing out last year by a whisker, the Dan Skelton-trained runner returns as the only one in the line-up with a rating over 160. Apparently, he’s carrying 7lb in hand on paper, and if memory serves, paper doesn’t usually pull up short at the final fence. Then there’s Royale Pagaille, the course cling-on who’s done Haydock proud before but might be running on legacy fumes by now. Bit long in the tooth, bit tired in the legs, and definitely not Kauto Star.

If you’re the sort who likes a wild card, Haiti Couleurs and Stellar Story both bring that old National Hunt energy. Stamina? Loads. Spark? Depends how deep the mud gets. Then there’s Hitman who, despite a charming nickname, hasn’t exactly put the fear in Grade Ones, and Marsh Wren, who might just peck her way past a few slower types if the ground turns into glue. She’s not just there to make up numbers, though at 33-1, plenty will assume so. Handstands is still wobbling from his last outing, but his trainer seems fairly chirpy. It’s that time of year again where trainers are forced to be coy or confident, and punters are left reading between lines that might as well be smoke signals. All signs point to Grey Dawning shaking off last year’s ghosts, but with this field, anyone hoping for an easy ride might need to recalibrate fast.

29th October 2025: Bettors are going wild for the odds on who will become the new Celtic manager. The moment Brendan Rodgers vacated the hot seat, the speculation floodgates burst open, and they haven’t stopped gushing since. Kieran McKenna’s name didn’t even pop up in the early guesses, but after a few nudges and whispers, the Ipswich boss found himself vaulted up the leaderboard. Now he’s sitting at 4/6, apparently odds-on to swap Suffolk for Parkhead. The catch? Celtic might need to cough up £5 million in compensation, and that’s before even figuring out what he’d want to bring half of Ipswich with him. Meanwhile, Robbie Keane’s odds have been creeping up too, now sat comfortably at 5/2. His stint in Hungary’s gone better than most expected, and if the club fancies another familiar face, he’s still got enough goodwill banked to give the fans a flutter of hope.

Former boss Ange Postecoglou looked like a safe bet at first, but the odds have drifted quicker than a rogue free kick, now out at 7/1 after his stint at Forest fell flat. As for Martin O’Neill, he’s warming the bench on an interim basis and hasn’t tried to hide the fact that he’s just babysitting the job. That hasn’t stopped people throwing a few quid his way at 10/1, but unless Celtic fancy a bit of nostalgia and a seven-decade-old manager to steer the ship, it’s unlikely he’ll be sticking around. The rest of the pack is made up of usual suspects and distant long shots, though as we’ve seen, it only takes one rumour to twist the odds completely out of shape. Whether McKenna’s price keeps shortening or the club goes rogue with a wildcard, it’s clear no one’s got a firm grip on this one yet. But that hasn’t stopped the betting traffic from piling up.

6th October 2025: ACCA bets are always a bold move, but one recent massive win at Betfair proved that the wagers can pay off sometimes. One plucky punter dropped a tenner on a seven-fold covering every Champions League 8pm kick-off last Wednesday and walked away with just over £10k. Not bad for a night’s guesswork. The odds? A cosy 1059/1, helped along by a few last-gasp screamers and two 90th minute equalisers that saved the ticket from going in the bin. Most of the usual favourites came through, with Arsenal and Dortmund doing the heavy lifting, but it was PSG, Monaco and Villarreal who brought the chaos. The French side pulled level through a penalty in the dying seconds, Villarreal scraped a 2-2 draw in injury time, and PSG’s match-winning goal clung to the onside line like a cat to a windowsill. It’s hard to say if there was a bit of divine intervention or just a string of very well-timed flukes, but either way, someone’s bank account looks a lot healthier this week.

It’s these sorts of wins that keep the dream alive for every weekend warrior trying to spin a fiver into a fortune. Of course, most ACCAs are more heartbreak than heroics, and for every dramatic win, there’s about 2,000 tickets shredded by one dodgy red card or a keeper having the game of his life. But when it clicks, like it did here, it reminds us why folk still go for it. There’s something about predicting seven things correctly, with added stoppage-time drama, that makes it feel less like gambling and more like sorcery. We wouldn’t start planning your early retirement off the back of it, though. These things are rare, and luck this precise tends to vanish as quickly as it arrives. Still, for this mystery punter, last Wednesday’s chaos turned out to be just the kind of magic a tenner was worth spending on.

4th June 2025: The Betfair blog has covered all of the juiciest Premier League transfer gossip and odds this week. From moves that look all but confirmed to long-shot whispers gaining traction, the summer window is already bursting with speculation. Arsenal appear to be leading the race for Benjamin Sesko, who’s now 1/5 to head to the Emirates after a strong season at RB Leipzig. Meanwhile, Darwin Nunez is 8/11 to leave Liverpool for Atletico Madrid, with a quiet run at Anfield putting his future in doubt. Chelsea have expressed interest in Sesko too, but at 15/2 they’re not seen as close contenders. Over in Manchester, United’s summer rebuild is ramping up. Bryan Mbeumo is 11/10 to make the switch from Brentford, while odds on Marcus Rashford joining Barcelona have shortened to 8/15. There’s also talk of Hojlund moving to Italy, with Inter, Napoli, and Juventus all in the conversation.

City, on the other hand, are pushing to complete signings before heading to the Club World Cup. Talks with Tijjani Reijnders from Milan are progressing, and the odds reflect growing confidence. Elsewhere, Bruno Fernandes remains 10/11 to join a Saudi club, despite recent comments about staying in Europe. Betfair has suspended betting on some of these names, including Mbeumo, due to heavy interest and news that United are set to open talks. Arsenal, not content with just Sesko, are also priced at 15/8 to bring in Viktor Gyokeres. With the transfer window heating up quickly and club finances in sharper focus than ever, Betfair’s markets are becoming one of the best ways to read between the lines.

5th May 2025: The Betfair sister sites recently explained how their betting tools can be put to best use during the Champions League Semi-Finals. As the clash between Inter Milan and Barcelona heads to the second leg following a goal-laden 3-3 draw, Betfair has encouraged punters to take advantage of the Build Ups feature to track and compare player stats in real time. This tool allows users to pair players from the same team or opposing sides and set up custom bets based on measurable in-game stats like assists, goals, fouls committed, and more. With names like Raphinha and Dembele dominating the headlines for their shooting and assist records, Build Ups offers an interactive way to back up predictions with data. Whether you want to see if Raphinha can keep topping both the goal and assist charts, or fancy tracking how many cards Goretzka racks up compared to Partey, the tool gives you the means to explore it all without second-guessing.

There’s even a quiz now live on the platform to put your Champions League player stat knowledge to the test, including who has been fouled the most and which goalkeeper has been busiest. For those less inclined to rely on guesswork, Betfair’s experts have also shared their tips ahead of the decisive leg, offering thoughts on how to use the data and tool to sharpen your selections. As both clubs eye a place in the final, the stage is perfectly set for this feature to come into its own. Whether you go head-to-head with a single stat or piece together a multi-metric prediction, Build Ups offers a fresh way to get involved during the knockout stages.

12th April 2025: This weekend, Betfair caught up with their brand ambassador, Alan Shearer, who had plenty to say on the subject of Liverpool FC as they blaze through the 2024/2025 season. The former Premier League striker was full of praise for Mo Salah and Virgil van Dijk, describing their expected contract renewals as a major boost that’s likely to carry weight well beyond the dressing room. While neither deal has been officially announced, Shearer suggested the tone coming from the club is encouraging, predicting both players will commit for at least a couple more years. He spoke about the strain uncertainty can place on both the players and the manager, and commended Arne Slot for maintaining composure under repeated scrutiny. Shearer believes that with these key figures likely staying put, the club is well placed to end the season on a strong note and head into summer transfer talks from a position of strength.

The conversation also turned to Salah’s goalscoring track record, with Shearer acknowledging that his own Premier League record may soon be within reach, whether it’s Salah, Kane or Haaland who topples it. On European action, Shearer recapped Arsenal’s 3-0 victory over Real Madrid, pointing to the electric crowd and standout performances from Saka and Rice as driving forces. He reckons Arsenal have set themselves up well for the return leg, though he doesn’t underestimate Madrid’s threat. Meanwhile, Villa’s 3-1 deficit against PSG feels like too much to overcome, even with the power of Villa Park behind them.

15th March 2025: With Cheltenham out of the way, the Betway blog turned to the racing action set to happen on Monday, the 17th of March. The focus shifts to four races across Fontwell, Wexford, and Wolverhampton, with selections ranging from promising chasers to all-weather specialists. At Fontwell, Davidoc is tipped to return to form after a few underwhelming performances, with conditions expected to suit the seven-year-old gelding. His trainer, Ben Pauling, has seen success at the course this season, and with Ben Jones in the saddle, the horse has a chance to prove his ability over fences. Over in Wexford, Cappucino has been picked as one to watch, dropping in class after competing in tougher races. The six-year-old has already shown he can perform in quality fields and could make an impact on favourable ground. Wolverhampton’s evening meeting sees Urban Sprawl stepping down in class, which could give the five-year-old a strong chance of getting back to winning ways.

Having shown consistency in higher-rated company, this could be the right opportunity for him to capitalise on his experience. Another Wolverhampton contender, Capuchinero, is expected to be competitive after finishing a close second over the same course and distance last time out. Now sitting just below her last winning mark, the six-year-old mare could be well-placed to secure a result for her yard. With each of these selections, conditions and past performances have been weighed up, making them interesting prospects for the upcoming fixtures. As attention moves beyond the festival, the Monday racing schedule provides fresh betting opportunities for those looking to back contenders across the UK and Ireland.

17th February 2025: Betfair could get into hot water for failing social responsibility measures, as a legal challenge has been filed over the Gambling Commission’s decision not to take further action against the operator. The claim has been brought by Annie Ashton, whose husband, Luke Ashton, took his own life in 2021 after accumulating gambling debts of £18,000. Following an inquest in 2023, the coroner found that Betfair missed several opportunities to intervene when his gambling activity escalated. Despite this, the regulator reviewed the case and concluded in November that no further action would be taken, a decision Mrs Ashton is now contesting through a judicial review. Mrs Ashton’s legal team argues that the Commission’s refusal to act raises serious concerns about its ability to safeguard individuals from gambling-related harm. The coroner had previously issued a prevention of future deaths report, criticising Betfair’s approach to player protection, stating that the operator appeared to assess its responsibilities based on industry standards rather than best practices.

Mrs Ashton has expressed frustration over the lack of public accountability, insisting that regulators must not make decisions behind closed doors without scrutiny. In response, the Gambling Commission has defended its stance, stating that it strongly disagrees with claims that it has failed to regulate effectively or protect consumers. The regulator emphasised that in the past four years, it has taken enforcement action against 56 operators, resulting in £105 million in penalties. At the time of Mr Ashton’s death, the Betfair sister sites parent company, Flutter, had already been under special measures for social responsibility and anti-money laundering failings, leading to a £635,123 donation to charities focused on reducing gambling harm.

18th January 2025: Football bettors now have a fresh reason to explore Betfair, as the platform has introduced its Build Ups feature, a new betting tool tailored to player-based wagers. Designed with customisation in mind, Build Ups allows punters to construct bets around specific players using three unique options: Match Ups, Link Ups, and Double Ups. Whether it’s pitting two players against one another, combining the performance of teammates or rivals, or backing a single player to achieve multiple outcomes, this feature brings a new level of flexibility to football betting. Match Ups lets bettors select two players to compete on a specific statistic, such as shots on target or cards received. For instance, you might back a full-back to outshoot a striker or a particularly feisty centre-back to collect more bookings than their counterpart.

Link Ups, on the other hand, focuses on collaborative outcomes. This could involve betting on two players to score during the same match, one to outscore the other, or both to net twice in a single game. The possibilities are nearly endless, giving punters the chance to mix and match scenarios to suit their predictions. Finally, Double Ups allow bets on one player achieving two distinct outcomes in the same match, such as scoring and receiving a yellow card. Betfair uses Opta Stats to ensure accurate settlement of bets, with all data sourced from one of the most trusted providers in the industry. Build Ups are available 24 hours before kick-off, but if a selected player does not start, the bet is voided, and funds are refunded.

Betfair Review 2025

Betfair’s name rings a bell, doesn’t it? Usually in a pub, usually shouted after a horse inexplicably gives up mid-race. But now, here we are, talking not about the betting exchange that made it a household name among spreadsheet-wielding value hunters, but about its online casino arm. It’s been quietly building momentum, nudging its way onto the radar of players who’d rather spin a slot than study form. The question is, how fair is Betfair these days? Fair-ish? Faintly unfair? Let’s take a squint at the evidence.

Welcome Offers at Betfair

Betfair Casino kicks things off with a relatively tempting handshake: a £10 no deposit bonus on selected slots, and a deposit match up to £100 when you pop in a tenner or more. That all sounds lovely until you read the small print and see the 30x–50x wagering requirements loitering in the shadows. It’s not a trap, exactly, but it does rather nudge the player from carefree punter to cautious mathematician. Still, the no deposit element is a nice, rare nod to old-school generosity.

Betfair is owned by PPB Entertainment Limited

Betfair sits beneath the great Flutter Entertainment umbrella, along with other familiar names like Paddy Power and PokerStars. So yes, it’s a cog in a vast and glistening gambling machine, which might make you feel safer, or slightly more existentially hollow, depending on how you feel about conglomerates.

Other Promotions

You can get excited for free spin offers and leaderboard challenges which stand in for diamond-studded VIP schemes. Everything feels oddly modest, as if Betfair knows it’s the working man’s betting hub . You might get a tasty bonus email if you’re lucky, but if you’re expecting red-carpet treatment, you’re probably better off with a velvet rope and some imagination.

Featured Slots and Games at Betfair

You’ll get access to a well-stocked iGaming library; the shelves are overflowing with familiar game art, tempting you to take a few more spins on Starburst and Big Bass Bonanza. Plenty will be happy that Evolution powered the live lobby. There’s a fair whack of branded content (not that anyone asked for it), and jackpot hunters won’t go hungry.

Deposit and Withdrawal Methods

The cashier section is straightforward, offering all the usual suspects: debit cards, PayPal, Skrill, Neteller, and bank transfers. Withdrawals take between 24 to 48 hours, with e-wallets typically winning the speed race. The minimum deposit is just £5, which feels almost nostalgic in this day and age. There are no withdrawal fees, which, to Betfair’s credit, is actually quite fair. See? Sometimes the name fits.

Betfair Customer Support and Licence

As expected, Betfair is licensed by the UK Gambling Commission. Support comes via live chat, email, and a help centre that’s extensive if a bit sterile. There’s no phone line anymore, which might irk the more traditional customer, but let’s face it, you probably weren’t going to call. Live chat does the job, albeit with the occasional pause that suggests someone’s consulting a manual rather than a colleague.

Final Thoughts on Betfair

Betfair Casino’s biggest asset is, well, being Betfair. It trades on familiarity and delivers a fairly polished experience, with decent game variety and quick payments. But it could use a touch more generosity and warmth, especially for loyal players who want more than a polite email and a weekly free spin. Still, for a platform built on numbers and odds, it’s surprisingly easy to enjoy. Fair play, Betfair.

Betfair FAQ

Who operates Betfair?

Betfair’s under the wing of PPB Entertainment Limited, which lurks in Gibraltar and clutches the required paperwork from the UK Gambling Commission. All very above board, though hardly the stuff of legends. If you’re into governance and regulatory thrillers, this is probably the highlight.

Is Betfair better known for casino or sports betting?

Mostly it’s football, horses, and betting exchange antics that pull people in. The casino’s sort of tagged along for the ride. You might’ve stumbled into the slot section while trying to check odds on Arsenal or Ascot — happens more often than they’d probably admit. Still, it’s picked up some regulars along the way.

Does Betfair have a decent welcome offer?

They’ve got something on offer, usually — though it’s got more sparkle for sports punters than for the casino crowd. If you’re the kind to get excited by modest bonuses and promotional copy that promises more than it delivers, you might find it agreeable. Otherwise, keep your expectations tucked firmly in your pocket.

What games can I play at Betfair?

The usual suspects are all present and accounted for. Slots, roulette, blackjack, a few live dealer bits for when you feel like pretending you’re at a Mayfair club. It’s not a playground for niche game collectors, but there’s enough to fill a dull Sunday evening without scraping the barrel.

Is Betfair mobile friendly?

The app and mobile site both function well enough — no catastrophic glitches or baffling design choices. It all runs fairly smoothly, unless your phone’s been dropped one too many times or you’re out in the sticks. Unlike other apps, it’s not designed to give you a constant dopamine rush; that’s saved for when you place your bets and win!

How fast are withdrawals at Betfair?

E-wallets usually behave themselves and shift the funds in a few hours. Cards? Bit more leisurely. Somewhere between brisk and mildly sluggish, depending on the day and your level of patience.

Does Betfair offer a loyalty or VIP scheme?

Unless you’re lobbing cash at the sportsbook daily, you might not notice the loyalty scheme is even in operation. High-rollers get the nod, the rest just carry on spinning like background extras.

How do players rate Betfair?

Betfair lifers tend to appreciate the stability, while newer users occasionally wander off unimpressed. It does the basics and not much more than that which suits some down to the ground. Those after theatrics and novelty might not stick around for the encore.

Is Betfair safe to use?

The encryption’s all in place, licences are current, and you’re unlikely to be fleeced. It’s a very sensible sort of secure — more beige folder than lockbox with lasers, but still safe.

Who is Betfair best suited for?

If you’re a sports punter who occasionally fancies a spin during halftime, Betfair’s passable. It’s not trying to dazzle or reinvent the wheel — more “functional add-on” than centrepiece. Fans of minimal faff and low-glitz gambling will probably feel at home.

Betfair Sister Site Showdown

Among the Betfair sister sites, there’s a lot of cross-branding, slick marketing, and legacy polish flying about, but not all of them hold up to scrutiny when you get past the familiar logos. They’ve all been knocking about for long enough to know what they’re doing, yet only one manages to feel like more than just a leftover side project. Some are still clearly running on past glories, while others feel like they were dragged into 2025 against their will.

Paddy Power

Paddy Power might get most of the attention in this family, but the casino side has always played second fiddle to the chaos of the sportsbook. There’s a personality to it — loud, a bit smug, and constantly trying to go viral — but the casino section tends to feel like a bolt-on. You’ll find the usual games, a few rotating promos, and some well-timed banners, but nothing truly distinctive. If you enjoy the theatre of gambling more than the games themselves, it’s a decent pitstop. If not, the noise wears thin pretty quickly.

Sky Vegas and Sky Casino

Sky Vegas and Sky Casino have clearly had some money thrown at them over the years, but neither seems entirely sure what it wants to be. Sky Vegas leans into slots with a bright, overstimulating layout that feels like someone binge-watched three casino ads and made a homepage out of them. Sky Casino tries to act posh with its live dealer focus and darker visuals, but the experience is about as premium as instant coffee in a hotel bar. They’re functional, at least.. just lacking any bite.

Sky Poker and Sky Bingo

These two feel like they’ve been left to their own devices for far too long. Sky Poker runs like someone’s forgotten it needs updating, and unless you’re already knee-deep in poker strategy, it’s not exactly inviting. Sky Bingo, meanwhile, does what it says on the tin — but with the flair of a tired village hall event. It still attracts a loyal crowd, probably out of habit more than excitement. Fine for the basics, but there’s not much effort to win new hearts.

PokerStars

Credit where it’s due — PokerStars has clung to its reputation better than most. It still leads the charge for online poker and has more going on than just a Texas Hold’em loop. The site’s solid, the tournaments are varied, and the software (while occasionally testing your patience) does the job well enough. That said, if you’re not heavily into poker, the rest of the platform can feel a bit hollow. The casino section’s there, but it’s more filler than feature.

Tombola: The unexpected winner

Surprisingly, Tombola ends up outshining the lot. It doesn’t shout the loudest, and it certainly doesn’t throw glossy graphics at your face every time you log in. But what it does offer is a focused, low-stakes, community-driven space that doesn’t feel like it’s trying to upsell you at every turn. The bingo rooms are busy, the chat mods are actually present (and vaguely human), and the whole experience is just.. less exhausting. The layout’s plain but functional, which somehow makes it more welcoming. There’s a clarity to it that most of the other sites fumble over in their attempts to impress.

Why Tombola comes out on top

While the others are busy reinventing the wheel or clinging to their old identities, Tombola just gets on with it. It knows its audience — mostly casual players after light entertainment without the hard sell — and it delivers exactly that. There’s a surprising amount of trust baked into the design too; minimal gimmicks, decent limits, and a sense that you’re not being shuffled endlessly between promotions and pop-ups. It might not have the flashiest lobby, but for players who prefer substance over smoke and mirrors, Tombola is the most consistent and player-friendly of the Betfair sister sites.

Betfair Sister Sites 2024

Paddy Power

Paddy Power is the most famous of the Betfair sister sites – and also the most obvious. The parent company of Betfair is PPB Entertainment Limited. The “PPB” part of the name stands for “Paddy Power Betfair,” reflecting the fact that these two famous betting brands have merged and are, in many respects, one and the same. They have two very different personalities, though. Betfair is a straight-laced betting brand for people who are serious about sports betting. Paddy Power is less inclined to take itself seriously and puts a stronger emphasis on fun – especially in its marketing campaigns.

Paddy Power is a famous name in the UK mostly for sports betting, which is both what the company primarily specialises in and also where the focus of most of its sponsorships is. From the weekend’s football fixtures to the daily horse races, Paddy Power offers odds on just about every professional sporting matter in the world. It also offers odds on some strange and specific events – for example, the company once found itself in trouble for offering odds on the assassination of an American president! Paddy Power is never afraid to stir the put in search of extra publicity – and that’s part of the reason why it remains successful and relevant.

Paddy Power Bingo

Since sports betting found its way to the internet, a lot of companies that made their name by offering sports betting have expanded into other kinds of entertainment, with bingo being one of the most common. That’s why Ladbrokes Bingo and Coral Bingo now exist. Paddy Power didn’t have a pre-internet existence, but it followed the herd anyway by creating Paddy Power Bingo. It’s more of a minisite within Paddy Power than a standalone website, but it deserves an individual mention on this list of Betfair sister sites because so much effort has been put into making the minisite stand out. A lot of sports betting companies offer bingo almost as an afterthought. Paddy Power isn’t one of them.

Paddy Power Bingo distinguishes itself from the main Paddy Power site by adding bright pink highlights to the site’s usual solid green background, thus instantly attracting our attention to the Paddy Power Bingo promotions. They include a £40 bingo bonus plus forty free spins in Paddy Power Games for all new players who deposit and spend at least £10 within seven days of opening an account, plus access to free bingo rooms that remain open for six hours every day. Those who intend to stick around and spend money with Paddy Power Bingo in the long term also get access to Paddy’s Rewards Club, which is a VIP loyalty program straddling all of the Paddy Power casino brands.

Paddy Power Games

Paddy Power Games is a relatively new addition to the Paddy Power website, having taken the place of Paddy Power Vegas. It comes with orange highlights and a slightly different focus to that of Paddy Power Casino, which also exists under the Paddy Power umbrella (as does Paddy Power Poker). We could have made this list of Betfair sister sites a lot longer if we wanted to, but not all of the minisites are worthy of individual attention. Paddy Power Games is for two good reasons; welcome promotions and exclusive gaming content. We’ll take the welcome promotion first. When you sign up with Paddy Power Games, you get fifty no-deposit free spins to try the games out with. If you enjoy the games and want more, you can get another one hundred free spins by depositing your first ten pounds. A further £5 free slots bet is available to all players every week and comes with an x1 wagering requirement. No casino company is perfect when it comes to promotions, but the terms and conditions of what’s on offer at Paddy Power Games tend to be fair.

There’s a little bit of overlap between Paddy Power Games and Paddy Power Casino when it comes to the games portfolio, but Paddy Powe Games is where you’ll find the newer games and – perhaps more importantly in the eyes of some players – the exclusive games. If you want to play Wish Upon A Paddy Power or Paddy Power Premium Roulette, this is the only place you’ll be able to do it. Such is the allure of the Paddy Power brand that Paddy Power Games also gets new releases sooner than a lot of online casinos do. Medusa Gems and Big Bass Splash were premiering at Paddy Power Games when we wrote this review, but they’ll likely have been replaced by even newer titles by the time of your visit.

PokerStars

PokerStars is the first of our Betfair sister sites that isn’t technically a Betfair sister site. Paddy Power and Betfair are both operated by PPB Entertainment Limited, as we’ve already covered. PokerStars is owned and operated by Stars Interactive Limited. We can include it as a Betfair sister site because both PPB Entertainment Limited and Stars Interactive Limited now belong to Flutter Entertainment plc, which is one of the biggest casino network companies in the business. That means as well as having all the sports betting and casino might that both Betfair and Paddy Power bring to the table, this casino network also contains one of the biggest poker sites in the world.

The size of PokerStars as a brand is reflected by the fact that Neymar Jr, one of the world’s most famous footballers, is currently the PokerStars brand ambassador. He’s teamed up with PokerStars to launch something called a “cultural collective,” although what that actually involves isn’t clear. What is clear is that PokerStars offers casino games and sports betting to go with all the poker options available at the site, but they’re an afterthought. PokerStars is all about cards, and it caters for players of all kinds and of all experience levels. If you’re new to the game of poker or you’ve never played online before, you’ll want to start with “PokerStars Learn” and make your way up from there. If you’re already a skilled player, dive straight into the tournaments to test your mettle against some of the best players in the world. Perhaps one day, you could even become the newest member of Team PokerStars.

Sky Bingo

We can include Sky Bingo on a list of Betfair sister sites for the same reasons we can include PokerStars on a list of Betfair sister sites. All of the Sky Betting & Gaming companies might technically belong to Bonne Terre Limited, but Bonne Terre Limited belongs to Flutter Entertainment plc. With Paddy Power, Betfair, PokerStars and all of the Sky brands, Flutter Entertainment plc owns a hugely significant portion of the market share in the UK when it comes to iGaming. Betting brands don’t come much bigger than the ones with Sky’s name attached to them, but Sky Bingo is probably the smallest of those brands.

Even Sky Bingo itself doesn’t appear to be especially confident that people want to play bingo. One of the first things you’ll see when you land on the Sky Bingo homepage is a splash banner asking whether you’re actually looking for slots. If you are, you’ll find some of them in the Sky Bingo arcade. The very existence of said arcade treads on the toes of Sky Casino a little and also implies that Sky doesn’t really want anyone to play bingo here. You have to keep scrolling down the page if you want to see the bingo rooms that the site has to offer, which includes exclusives like the “Mystical Bingo” room as well as big brands like “Deal or No Deal Bingo,” “Rainbow Riches Bingo,” and “Cash Cubes.” The number of balls per room ranges from ninety to thirty, and there’s just as much diversity when it comes to ticket prices and possible jackpots.

Sky Casino

Like Sky Bingo, Sky Casino is one of the less-popular bands on the network, although if it were on any other casino network, it would almost certainly be the most popular. That’s how many people play at the Betfair sister sites every day. Sky Casino is one of the more recent additions to the roster and was created to bring players a “premium casino experience.” You’re welcome to come to Sky Casino and play nothing but slots if that’s what you want to do, but that’s not really what the site is for. Sky Casino is all about roulette and blackjack, and even more about the many dedicated live dealer tables that come with dealers and feeds exclusive to Sky Casino.

To get the red carpet treatment at Sky Casino, players must spend £10 when they join. In return, they get a £60 casino bonus. There’s an x40 wagering requirement attached to those bonus funds (which is a little on the high side), and table games contribute just 20% towards that. In other words, you’ll be playing through your bonus funds for quite some time, and there’s a strong chance you might never be able to withdraw anything from them at all. On the other hand, there’s no requirement to accept the offer. You could go straight into the Sky Live Blackjack Elite tables immediately after joining if you want and play with your own money rather than worrying about whether anything you spend or win is going to end up in a sticky bonus pot.

Sky Vegas

Sky Vegas isn’t quite the most famous of the Betfair sister sites, but that’s only because it has Paddy Power for company. If it were on any other casino network, Sky Vegas would easily be the biggest hitter. It’s one of the most famous casino brands in the UK and has been advertised regularly on television for the best part of twenty years after welcoming its first customers in 2003. Back then, it was called “Sky Bet Vegas” and existed only as an offshoot of Sky Bet. In its original form, it offered just three fixed-odds betting games. Sky Vegas has changed beyond all recognition since then. It’s even had its own dedicated television channel on the Sky TV network in the past, although that reverted back to Sky Bet in 2011.

When Sky Vegas was brand new, the site’s unique selling point was that you could play its games in your browser rather than having to accept a software download. That was a novelty in 2003, but it’s the norm in 2022. These days, Sky Vegas tries to attract new players via other means. One of the most effective of those means is its offer of fifty free spins with no deposit required and no wagering restrictions, which is the long-standing Sky Vegas welcome offer. The generosity continues from there, with a further 200 wager-free spins available to everyone who spends £10. Keep an eye on the ticket on the right-hand side of the screen for confirmation of when the next big jackpots are due to be paid out and pay attention to the “featured” section for all the latest releases. Sky Vegas does just about everything that Sky Casino does, and some would say it does a lot more.

Sky Bet

There are some sports betting brands as big as Sky Bet – and we’d say a couple of the Betfair sister sites are among them – but there aren’t any that are outright bigger. Sky Bet has been close to the top of the online slots betting market in the UK ever since the site went live for the first time in 2002. If you wanted to, you could trace the history of the brand back even further than that. Sky Bet was created when BSkyB bought the Sports Internet Group in the year 2000. One of the company’s existing websites, Surrey Sports, was rebranded as Sky Bet two years later and then got much bigger in 2006 when it absorbed UK Betting and TotalBet.

It’s almost impossible to escape the Sky Bet name if you’re a sports fan. It sponsors three of the four professional football divisions in the UK as well as all Premier League football coverage. It has its own television channel on the Sky TV network and owns a popular YouTube channel full of interviews and features with some of the biggest names in global sport. Today, Sky Bet offers odds and takes bets on almost everything. From sport to politics and fantasy sports to e-Gaming, if you can place your wagers with Sky Bet and feel confident that you’ll receive a high standard of service from a reputable firm. The ongoing promotions at the site tend to be worth a look too, although the majority of them tend to be tied to specific events happening at or close to the time of your visit to the site.

Betfair Review 2024

Betfair Welcome Offers

The welcome offer for new players to Betfair is one of the first things you will see when you enter this betting site. Betfair offers its new customers £30 in free bets after a £10 bet is made on the sportsbook. This offer is only valid for 30 days and the only payment methods that are accepted for this deposit are cards or Apple Pay. There is no clear promotional section on Betfair, and this welcome offer is instead displayed as the main focus of the home page.

Betfair and Flutter Entertainment Plc

Betfair is currently under the management of Flutter Entertainment Plc, which was established in 2016 as a merger between Betfair itself and Paddy Power. The company was formerly (and suitably) named Paddy Power Betfair Plc before it switched and rebranded to a shorter and more unique name in 2019. Flutter Entertainment is currently a very successful company with many well-known, large brands under their wings, including the likes of Sky Bet, PokerStars, and the already mentioned Paddy Power and Betfair. The most recent acquisition within the Flutter Entertainment group is Tombola, one of the UK’s largest online bingo brands.

Betfair itself was originally opened in 2000, and they were the first betting company to sponsor an English football team, which they featured on the Fulham 2002–03 season kit. Betfair is a global brand that has since made its way overseas to countries like the USA and Australia. Betfair operates the world’s largest online betting exchange, and it has many other categories within its site, including poker and bingo, so there is a lot of options for Betfair customers and players. Betfair has continued to partake in sponsorships and deals over the years, with its most recent announcement being its official 2022 season sponsorship of the Campeonato Carioca. However, with great success also often comes controversy, and Betfair is no stranger to their own controversies. In 2011, Betfair admitted to customer data theft, and over the years, the Advertising Standards Agency have banned multiple of their adverts for being misleading or ambiguous. Betfair still remains one of the most well-known betting brands out there, so none of this has affected its reputation too severely.

Monthly Promotions

The other promotions and offers available at Betfair can be found on the home page too, alongside the welcome offer, and if there is a promotional section anywhere on this betting site, it is not easy to find. At Betfair Exchange, you can get your first £20 bet back if it loses, but this bet must be placed 7 days after opening your account.

Some of the other offers include a daily prize pinball where players can have the chance to win free spins, bonuses, scratch cards or cash thanks to this daily pinball. As well as this, new players can also get 50 free spins on selected Betfair Casino games. These offers are directed towards players of the Betfair Casino site rather than the sportsbook. Over on the Betfair Casino site you can find a promotion section with all of the relevant offers.

Pros and Cons of Betfair

Pros: Betfair has been an active brand for over two decades now and has earned itself enough street credit and popularity to be known as a good site to visit. Within Betfair, there are many forms of entertainment. From their sportsbook to casino or poker, there is a lot to choose from here.

Cons: There are not many ways to contact customer support if you have any additional queries that cannot be answered via the help section. There are not many promotions available, and Betfair does not seem to prioritise offers or additional bonuses as much as it could.

Featured Slots and Games

On the main Betfair site, the most popular sports are listed across the top of the site, as well as a list of all sports to choose from. Some of the more popular sports include football, horse racing, and tennis, but you can also pick from a wide selection that includes golf, darts, or special bets. At the risk of stating the blindingly obvious, sports betting is what Betfair does best. Its betting exchange is widely regarded as the best in the industry.

Over on the Betfair Casino, you can pick from a range of slots, live casino, or megaways, or you could even search for a specific game if you know just what you are looking for. Some of the most popular games at Betfair Casino include Eye of Horus Fortune Play, and Wild West Gold Megaways. The newest releases at the top of the page showcase titles like 10001 Nights Megaways, Slingo Stampede, and Spins O’ Gold Fortune Play. The casino has been extensively expanded in recent years and is now backed by marketing. We’re sure you’ve seen the Backstreet Boys-inspired Betfair Casino advert on television more often than you can count.

Deposit and Withdrawal Methods

The accepted payment methods at Betfair include Visa Delta, Solo, Visa Electron, MasterCard, Neteller, Skrill, PayPal, Web Money, Paysafecard, and Rapid Transfer. Card deposits are usually immediate, but withdrawals may take 2-5 working days, depending on the payment method used. Information regarding payment methods can be found in full within the help section of the Betfair site.

Customer Support and Licence

As well as the detailed and extensive help and FAQ section, Betfair also has a chat service that can only be accessed by logged in customers. Other than this, there are no other clear contact methods available on the main Betfair site.

Betfair is licensed by the Malta Gaming Authority and the UK Gambling Commission, which means it is a safe site and company for UK players to visit and enjoy. The full licensing details can be found at the bottom of the Betfair site. The brand’s licence is held via PPB Games Limited and is clean. The same licence doesn’t cover all of the Betfair sister sites, but does cover Paddy Power.

Final Thoughts on Betfair

It is likely you have already heard of Betfair before, but if you have not, we hope this review has given you some insight into the brand. It is definitely a site and brand worth checking out, for all types of players – since their offering is so large, there really is something for everyone. When it comes to customer quality and service, their support and promotional content could be a bit better, with a few more options, but Betfair has still managed to become the world’s largest online betting exchange, and that certainly speaks for itself.

Even More About Betfair

Betfair Adverts

With its vast marketing budget, Betfair has always pulled out all of the stops with its adverts. However, no advert was more memorable than the 2022 ad which harks back to a bit of Only Fools and Horses and Backstreet Boys nostalgia. The Betfair Casino advert which sees a Del Boy-esque trader opening up a yellow market stall before breaking into a casino-oriented iteration of ‘I Want It That Way’, was designed to advertise the casino’s Prize Pinball Jackpot game, which has become somewhat of a flagship feature of Betfair since the launch.

Betfair Sponsorships and Partnerships

When it comes to sponsorship deals, Betfair tends to look outside of the UK for its prime sponsorship targets. One of the biggest sponsorship deals was struck with Barcelona FC in 2016; the sponsorship agreed that Betfair would become one of the official global partners for three seasons. Once that sponsorship deal had its season, Betfair moved on to be the official sponsor of Conmebol, an official South African Governing Body.

Betfair Affiliate Program

Betfair affiliate partners work directly with the bookmaker, cutting out the middleman, and ensuring affiliates have everything they need to effectively market the bookmaker. Betfair is a little more discerning with who they let on board than your average gambling platform. Firstly, you will need a website which attracts visitors interested in wagering on sports, fluttering on sports, and playing poker; your website and affiliate partner application will be manually reviewed, and if you make the cut, you will be given all the tools you need to start generating an income. Affiliate partners can choose to earn on a cost-per-acquisition basis, generate income through ad spend by spreading brand awareness, or a hybrid deal.

Betfair on Social Media

Like all major sportsbooks in the UK, Betfair makes being at the epicentre of sporting action its business; this way, the betting platform can always stay in the minds of bettors when they are pontificating over the outcomes of major sports fixtures. At the bottom of the Betfair main landing page, you will find the icons of all the social media and streaming platforms the bookmaker is vocal on, in addition to its own in-house blog. The Betfair podcasts can be streamed on Apple Podcasts, Spotify, SoundCloud and YouTube; alternatively, you can always follow the bookmaker on Facebook, X, and Instagram for bite-sized updates from the bookmaker.

To give you a taste of what Betfair typically covers on its social media channels, on Facebook, the bookmaker has recently published a list of the teams with the most shots allowed in Europe during the 23 / 24 season, revealed that Sheffield United have conceded 47 goals in 16 home matches beating every other team in Premier League history, and mocked Jurgen Klopp for believing that Arsenal has what it takes to beat Manchester United.

Betfair in the Press

In July 2023, Betfair introduced a game-changing feature for football bettors, the 90:00 Minute Payout. This offer, available for the entirety of the 2023-24 football season, ensures that winning match odds bets are paid out at the 90-minute mark, regardless of any subsequent developments in added time. This new feature, which commenced with the Women’s World Cup, is designed to alleviate the frustration of last-minute betting upsets due to injury-time goals. The 90-minute payout applies to various bet types, including single bets, multiples, and Bet Builders. It’s a particularly significant development for football bettors placing multiples, as it removes the anxiety of a late goal jeopardising a potentially lucrative ACCA return. The rule is simple: if your team is leading as the clock strikes 90:00, your bet is settled as a winner, irrespective of any twists in the tale during stoppage time.

This feature is available across a wide range of football leagues and tournaments, marked by a distinctive ’90’ icon. Bets can be placed pre-match only, and the offer extends to both Singles and Acca, as well as Bet Builders. Naturally, in the case of Accas and Bet Builders, all other legs must also win for the bet to pay out. The 90 Minute Payout is settled in cash, and the Cash Out option remains available during the match.

Flutter Entertainment PLC in the Press

The recent surge in discussions about Flutter Entertainment PLC’s foray into the US gambling market has been further fuelled by an insightful article from Proactive Investors. Flutter, the powerhouse behind the Betfair sister sites, Paddy Power and FanDuel, has boldly listed its shares on the New York Stock Exchange, a decision that seems less of a gamble and more of a masterstroke – in hindsight. This move, complemented by a secondary listing on the London Stock Exchange, signifies Flutter’s commitment to the US market, where FanDuel has already established a major presence. Flutter’s CEO, Peter Jackson, has expressed confidence in this decision, anticipating significant capital market benefits. The company’s transition to a US primary listing is expected to be completed by the end of May 2024, subject to shareholder approval. This shift aims to leverage the larger pools of capital and liquidity available in the US, along with a more favourable regulatory environment.

Flutter’s recent performance in the US spectator sports industry has been nothing short of remarkable, with a 40.7% increase in revenues, amounting to £4.5 billion in 2023. FanDuel has continued to strengthen the gambling operator’s position, attracting approximately 3.7 million new users. In contrast, the UK and Ireland segment also saw growth, with revenues rising by 14.4% to £3 billion.

Flutter’s market dominance on these shores is around 30%, but it’s the US market that’s showing the most robust growth. The company’s sportsbook market share in the US rose from 50% to 53.4%, while iGaming went from 21% to 25.7%. With the US market’s rapid expansion, partly due to the relaxation of gambling regulations, Flutter’s strategic positioning seems more astute than ever. Analysts at Jefferies have highlighted the potential for significant growth in the US iGaming market, projecting a total addressable market of £15.6 billion by 2030.

Betfair Player Reviews

Here are some recent player reviews of Betfair we’ve picked up from around the web. The comments have been edited.

Lawrence – 21 Apr 2024 – Trustpilot