AK Bets Sister Sites

AK Bets sister sites logo

The AK Bets sister sites include McBookie, and Star Sports. The sites are owned by Star Racing Limited.

Sites like AK Bets

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AK Bets Sister Sites 2025

Starsports Bet

Starsports Bet

Star Sports Bet is an absolute OG in British sports betting, lurking behind the scenes of the racing world like that fella in the corner of the pub who always knows who’s two furlongs ahead before anyone else does. The site itself looks like it’s been dressed by someone who really loves spreadsheets, but don’t let that put you off. It’s smooth, reliable, and very clearly aimed at punters who take their fluttering a bit more seriously than the average acca-clicker. The markets go deep, the odds hold up, and customer support comes with actual humans who’ve heard of Cheltenham, not just read about it on a laminated FAQ sheet.

It counts as a sister site of AK Bets, but Star Sports Bet has been in the game long enough that it doesn’t need to shout about that sort of thing. There is a certain old-school charm to how it all operates, though we’d be lying if we said the mobile layout wasn’t a bit stubborn at times. Promotions are few and far between unless you’re one of the high-rollers with a number in the rolodex. Still, if you’re after tradition with teeth and couldn’t care less about flashing lights or spin-the-wheel bonuses, it absolutely earns its place at the table.

Mcbookie

Mcbookie

McBookies sounds like it ought to come with a side of chips and a branded paper crown, but sadly, members probably shouldn’t expect an order of fries with their wagers. This is a straight-talking sportsbook with a proud Scottish slant and not much interest in flashing lights or glossy gimmicks. The layout’s plain, a bit like a local pub carpet, and that’s fine because everything you need is where it should be. Football and horse racing take centre stage, naturally, but there’s enough depth across the markets to keep most punters happy if they’re not too fussed about international curling stats or novelty bets on the Eurovision semis.

It does share some DNA as other AK Bets sister sites, which might explain the solid odds and no-nonsense approach to customer support. You’re not going to find endless promotions thrown at you like confetti at a budget wedding, but the welcome offer is reasonable and the terms don’t make you feel like you’ve signed up to a short-term mortgage. Casino games are there too, almost apologetically, but McBookies knows what it’s here to do. It’s a meat-and-potatoes betting site with a tartan twist, and for punters after that, it’s oddly satisfying in its own stubborn way.

AK Bets Review 2025

AK Bets appeared the same way your dad might tentatively poke at a touchscreen betting terminal in his local bookies: slightly confused, cautiously optimistic, but ultimately just pleased to be involved. The sports betting brand quickly recognised that to compete with the big boys, they had to start offering slots; dragging loyal punters into the online casino trend like forcing a pub quiz team into karaoke. Now, in 2025, it stands as proof that you *can* have your cake and eat it; assuming your cake is a fiver each way on a long shot at Kempton Park, and you eat it via a fruity-themed slot on your phone.

AK Bets sister sites screenshot

Welcome Offers at AK Bets

AK Bets is the opposite of needy. It’s not going to shower you with free spins, cashback, or flashy pop-ups that scream “LIMITED TIME OFFER!” Instead, it keeps its coat on at the party and waits for you to come over. The welcome offer leans heavily on the sports side, with casino users mostly left to their own devices. On one hand, you’re spared the tangled fine print of impossible wagering terms; on the other, you might reasonably ask, “Is that it?”

AK Bets is owned by Star Racing Limited

Star Racing Limited is best known for having its feet firmly planted in the turf of horse racing. With AK Bets, it’s trying to stretch those legs into digital territory. The UK Gambling Commission licence gives it a whiff of officialdom, but the site still feels like a digital bookies with some slot machines propped up in the corner. If you’re the sort of punter who’s never quite broken up with your brick-and-mortar betting shop, this hybrid setup might feel like a warm pint of familiarity.

Other Promotions

Casino promotions are a bit like the party snacks at AK Bets: if you’re there for the buffet, you may be disappointed to find a few leftover crisps and no sign of a sausage roll. There are odds boosts and sports specials galore, but little to tempt the casino crowd. No VIP lounges, no loyalty schemes, no whispered offers from a velvet-rope-wielding host. It’s very much: here’s your game, off you go.

Featured Slots and Games at AK Bets

The slots section features the usual suspects; Starburst, Bonanza, Gates of Olympus; lined up like familiar faces at a family gathering. If you like your games high RTP and high volatility, there’s enough to keep you tapping. But beyond that, the variety thins out a bit. There’s a distinct lack of live dealer games and the table games feel a bit like they’ve been added in with a shrug. It’s competent, but not quite casino royale.

Deposit and Withdrawal Methods

Deposits and withdrawals at AK Bets cover the basics. Visa, Mastercard, and bank transfers are all accounted for, which is fine if you’re happy to wait. E-wallets like PayPal and Skrill are still missing in action, which might irk those used to quicker turnarounds. Most withdrawals land within 24 to 48 hours, but this isn’t exactly cutting-edge banking. It works, but could do with a polish.

AK Bets Customer Support and Licence

Customer support is about as chatty as a teenager at a family reunion. There’s no live chat, no phone line; just email. To be fair, replies tend to come through within a few hours, but if your balance vanishes mid-spin, waiting on a response can feel like a lifetime. The UKGC licence is a reassuring badge, but the lack of real-time help lets the side down a bit.

Final Thoughts on AK Bets

AK Bets is a bit like that reliable friend who always shows up but never brings snacks. It’s dependable, user-friendly, and solid on the sportsbook front, but the casino features feel like they were invited late and didn’t quite dress for the occasion. Still, if you’re someone who misses the simplicity of your old betting shop but wouldn’t mind spinning a few reels while you’re at it, this might just tick the box.

AK Bets FAQ

Who runs AK Bets?

It’s feels like it’s run by one bloke, really. He’s active on Twitter/X, runs a shop in Belfast, and the site feels like it’s been shaped by someone who’s into betting rather than into building a brand. You won’t find any sleek corporate polish here, which is oddly refreshing. Everything leans a bit DIY, but in a way that gives it some actual personality. You get the sense he’s more interested in markets than metrics, which might explain the tone running through the whole thing.

What makes AK Bets different?

The attitude, mainly. It’s not dressed up to look like a Vegas-lite experience, and there’s no obvious attempt to keep you spinning for hours with shiny things and bonus wheels. Odds are upfront, markets are easy to get to, and the site doesn’t feel like it’s trying to keep you locked in with loyalty points. It’s a platform that feels like it’s for people who know what they’re here to do, rather than folks looking to be entertained into overspending.

Does AK Bets have a welcome offer?

Not really. No bright lights, no free tenner for signing up, and no hoops to leap through to claim a few spins. It’s all a bit low-key on that front, which’ll probably suit some more than others. They’ve said they’d rather focus on odds than promotions, and the setup reflects that. If you’re the kind of punter who rolls their eyes at cashback emails, you might not miss it.

Can you bet on live sports?

You can. Football, tennis, a few other bits. The live section’s not bloated, but it works. Feels a bit stripped-back compared to the big names, but that does make it easier to just get on with it. It updates fine, and there’s no chaos of flashing boxes or auto-refresh tantrums.

Is there a casino section?

There is, tucked away a bit like it knows it’s not the main event. It’s got your usual slots, tables, and a few live dealers if that’s your thing. Nothing about it screams for attention, and it probably won’t keep the hardcore casino crowd interested for long. But if you’re halfway through betting on a match and fancy a spin, it’s there.

Is the mobile version any good?

The mobile version of the site is a little stripped back, but that works in players’ favour as everything is quick to load and easy to get around.

How fast are withdrawals?

E-wallets go through quicker, card withdrawals drag a bit more. First one will probably come with an ID check, which is just how it goes. They don’t seem to mess you about too much though, and there aren’t any weird delays unless something flags.

What’s the support like?

Live chat’s there, email too. Support’s not dressed up in corporate lingo, which is a plus. There’s a real sense that the support team know the site inside and out (quirks and all), so they’re more than equipped to help. The replies aren’t instant, but at least you’ll know that once they land, they’ll help you out.

Is AK Bets licensed in the UK?

AK Bets is aboard the tight regulatory ship of the UKGC, so you won’t have to worry about logging in one day and seeing your bankroll drained. The site might not be the biggest in the UK spectator sports industry, but that doesn’t make it seedy.

Who is AK Bets best suited for?

Want solid odds without the constant sales pitch? Would you rather browse clean markets than click through loyalty schemes? If so, consider AK Bets for you!

AK Bets Sister Site Showdown

Sister Site Showdown logo

Each of the AK Bets sister sites has its own sense of style and identity. We won’t beat around the bush, but we will let you in on their strengths and weaknesses.

Star Sports Bet

Star Sports Bet leans heavy on horse racing credentials, and you can tell someone’s decided it needs to look a bit lavish for the VIP crowd, though it doesn’t exactly scream charm. It’s tidy, easy enough to use, gives you proper odds on racing; they even throw in phone‑only high‑stakes options if that’s your sort of thing. But the rest of it feels like an afterthought. Promotions are minimal, live streaming is practically non‑existent, and players who want more than a slick interface might find it a touch hollow.

London Bet

London Bet turned up more recently, sparkling in with its summer 2025 launch. It hasn’t gone mad on adverts or flashy freebies, which is sort of respectable these days. It has that London‑centric branding, though, which could make you think it’s all about proper city punters. But really it’s another Playbook template effort that tries not to shout at you through screen animations. It’s functional, urbane in feel, but there’s a bit of an “I’ll do my job and faintly shrug” vibe. Players who want a bit of city swagger may stay for the look, but there’s not much meat on the bones.

McBookie

McBookie has been around longer, since 2009, with a slightly more earnest approach. It’s cast as the sort of “Scottish bookie for Scottish punters” by those who pay attention, regional loyalty and all that. The interface is solid enough, covers most markets, has a decent menu, odds aren’t terrible. It’s rated a B on some expert reviews, so not that it’s amazing, but you don’t feel conned when you log on. Still, some players grumble about offers that vanish, or odd bet blocks, and customer service slips through the cracks now and then.

Picking the Best of Them

We’ll pause the fanfare. Of the three, McBookie seems to tread that fine line between “we’re not trying too hard” and “we’ll still see you right.” Star Sports Bet feels like it’s cooking for a small VIP table and politely ignores the masses. London Bet looks sharp but stops at surface level. McBookie, by contrast, presents as a bit rough round the edges, yet grounded enough to trust—like your dependable friend who might be five minutes late but won’t stiff you on a bill.

Why McBookie Comes Out on Top

We’ve seen Star Sports Bet—and yes, it’s nice for racing—but it lacks broader appeal. Plenty of punters aren’t just after cheques for the winner, they want variety, fair odds, occasional offers, and a place that doesn’t feel like a gated club. London Bet might have the city sheen, but the shine chips off quickly when you realise there’s not much behind it. McBookie, in contrast, feels comfortable rather than contrived. Odds are reasonable, markets are decent, there’s enough local character so you don’t feel you’re on a blank‑canvas site, and it doesn’t pretend to be a premium experience when it isn’t.

A Few Closing Thoughts

We’re realistic that none of these are perfect, and if you’re hunting for live streaming or flashy promos, none will bowl you over. But for a player who wants a steady, unassuming platform—where things work, you don’t feel patronised, and you’re not being sold to at every click—McBookie just edges it. It’s not trying to existentially impress you. It’s subtly there, dutiful, and doesn’t make a song and dance if your bet wins or loses. That feels like enough for quite a few punters, if they’re honest about what they really need.

AK Bets sister site comparison

AK Bets Sister Sites 2024

McBookie

”McBookie logo

Even though McBookie is available in each country in the UK, promotions-wise, it decided to make itself only appeal to Scottish players by giving Scottish residents exclusive access to its welcome offer, which consists of a free £20 betting token after a qualifying wager of £5 is placed. That should certainly be enough to leave bettors from England, Ireland and Wales exploring the rest of the AK Bets sister sites company in the hopes of finding a platform which doesn’t regionally discriminate. If you do join, there is a chance that you can become a member of the Tartan Club, which is an invite-only VIP scheme; this is the only way you will get your hands on promotions at McBookie.

AK Bet sister sites McBookie

NE Bet

”NE Bet logo

Compared to the other AK Bets sister sites, NE Bet has somewhat of a clinical feel due to the cold colour scheme; it is enough for you to want to pull on a jumper while exploring the user interface, which clearly likes to promote UK and Irish horse racing and greyhound racing over any other sport. NE Bet is one of the only UK sportsbooks to guarantee the best odds on greyhound racing as well as horse racing, which makes NE Bet one of the top options for anyone who likes to flutter on either (or both) forms of racing.

AK Bets sister sites NE Bet

Star Sports

”Star Sports logo

Star Sports seemingly has an infinitely stronger brand identity when put against the rest of the AK Bets sister sites; it even has an intriguing segment on the banner which appears on the side of the main sportsbook page, which tempts visitors into exploring and celebrating the lives of ‘Betting People’, which is a major part of its in-house blog, which is contributed to by sports stars including Davy Russell and Harry Skelton. Star Sports also operates betting shops up and down the UK; they can be found everywhere from Blackpool to Scarborough to Bristol.

AK Bets sister sites Star Sports

AK Bets Review 2024

New Player Welcome Offers

If it takes the promise of being spoilt by a welcome bonus to get you through the door of a betting platform, your experience at AK Bets may be limited to just window shopping. There is no welcome offer to speak of, and that applies to sports bettors and casino aficionados alike.

AK Bets sister sites screenshot

AK Bets is Owned by Star Racing Limited

If you have ever explored any of the betting platforms by Playbook Gaming Limited, you would be forgiven for thinking the AK Bets sister sites are white-label platforms provided them; however, that isn’t the case; they are operated by Star Racing Limited, a completely different entity, located in Hove. The only thing that connects Playbook Gaming Limited with Star Racing Limited is that the sportsbook, Vickers, was previously acquired by Star Racing Limited; presently, Vickers is now a part of Playbook Gaming Limited’s portfolio.

Even though Star Racing Limited isn’t active on social media platforms and hasn’t seen the point in creating a website to sell itself, we were able to find out a few key details about the company, including that the company has been around since 1999. Despite its inception predating the millennium, it is still considered a smaller-scale company, as there are fewer than 50 people on the payroll.

AK Bets Monthly Promotions

Where you would expect the regular promotions for sports bettors to be, there is nothing more than highlighted odds for different betting events, including the Super Bowl, NFL, and the Australian Open. Even though AK Bets is predominantly a sports betting platform, slot game fans are treated better, as there is the opportunity to win cash prizes from a £2 million prize pool via the Drops & Wins promotions. Plus, high rollers can join the slots club, which provides 50 free spins every week for players who wager over £250 on slots.

AK Bets: Pros and Cons

Pros:

  • Simple user interface.
  • The app for Apple and Android users makes it easy to bet on the go.

Cons:

  • The promotions are disappointing in every conceivable way.
  • Responses from the customer care team are slow.

Featured Slots and Casino Games

The curator of the online slot game library seems to favour big and bold themes; some of slots that are currently in the limelight include John Hunter and the Tomb of the Scarab Queen, Muertos Multiplier Megaways, and Money Train 4. It is possible to browse games by the iGaming developer, but NetEnt was the only provider which got its own tab in the game library, which features everything from officially licenced games, such as the Gordon Ramsey Hell’s Kitchen Video Slot and classics, such as Twin Spin. There are only four automated table games; meanwhile, in the live casino lobby, players can dive into the live dealer action by playing Ultimate Roulette, Sweet Bonanza Candyland, and Cricket War.

Deposit and Withdrawal Methods

The only way to fund your AK Bets account is via debit cards; however, the platform is one of the rare ones which accepts payments via Monzo and Revolut, instead of just payments from Mastercard and Visa debit cards. On average, you can expect a withdrawal to take two to five business days.

AK Bets Customer Support and Licence

If you always like the option of contacting customer service operatives by picking up the phone or opening a live chat bubble, you may feel incredibly limited if you decide to sign up with this platform. The only way to resolve a query or complaint is via email if you send an email to customerservices@akbets.bet or attempt to get the team’s attention via Twitter.

AK Bets is licenced under Star Racing Limited’s UKGC licence, 009177.

AK Bets – The Verdict

It is safe to say that very few people will sign up with any of the AK Bets sister sites and be blown away. Practically every aspect of the site is underwhelming. Star Racing Limited may be a smaller-scale operation, but it is destined to never expand if it doesn’t start providing the mod cons bettors look for, such as the ability to access winnings instantly via e-wallet withdrawals or instant access to the customer care team.