William Hill Casino sister sites

The William Hill Casino sister sites include William Hill Vegas and William Hill itself. The sites are owned by WHG (International) Limited.

Sites like William Hill Casino

William Hill Casino Sister Sites 2024

William Hill

Referring to William Hill as “one of the William Hill Casino sister sites” doesn’t really do it justice. The relationship works the other way around. William Hill Casino was born from the success of William Hill. Without the success of the former, the latter would never have seen the light of day. To a lot of people, William Hill is the most famous and trusted gambling brand in the UK. It’s been that way ever since the first William Hill betting shop opened its doors way back in 1934. There are a couple of British betting brands that can rightfully claim to be older – Ladbrokes and Coral are the first that spring to mind – but there aren’t many. Trust often comes with age, and William Hill has been around for a very long time.

While you can bet on almost anything sport related at William Hill, the brand is most famous for horse racing, with which it has a long association of sponsorship. It still has several active horse racing sponsorships active today. In the past, William Hill has also sponsored entire football leagues and competitions, although those days appear to be behind it. As trusted and tenured as it is, William Hill isn’t quite the brand that it used to be. It no longer controls its own destiny. In 2022, WHG International Limited (the company behind William Hill) was targeted for a takeover by the 888 Group – a betting company that WHG itself had attempted to purchase only a few years earlier. WHG International, perhaps financially vulnerable due to its recent acquisition of Mr Green Limited, accepted the bid and became an 888 Holdings property in July 2022. The value of the deal was priced at close to £2bn. William Hill still does everything that it used to do in terms of the sports that it covers, but it does so under the watchful eye of its new owners rather than in the independent way that it operated for almost a century prior.

William Hill Vegas

We have two William Hill Casino sister sites listed here, but referring to either of them as William Hill Casino sister sites is inaccurate. The original William Hill site is the “master brand” that the other brands came from. William Hill Vegas is actually William Hill Casino’s replacement. The two sub-brands ran alongside each other within the larger William Hill website for a time, but WHG International (or, perhaps, the 888 Group) made the decision in 2023 to kill the William Hill Casino brand in order to give greater focus to William Hill Vegas. Everything that you could once do within William Hill Casino can now be done within William Hill Vegas. Even with that enhancement, though, William Hill Vegas still exists only as a minisite within the William Hill website rather than as a standalone brand and website in its own right.

The new and improved William Hill Vegas can offer a few things that the brand couldn’t offer back when it was just a face among the crowd of the William Hill Casino sister sites. For a start, it has bonuses and promotions. The precise promotion on offer might change over time, but players arriving at William Hill Vegas for the first time can usually expect to find a small matched deposit sign-up offer waiting for them, and perhaps a few free spins to go with it. More importantly than that, William Hill Vegas has new and exclusive games to play. A lot of them use William Hill’s own branding, which is perhaps a touch narcissistic, but at least you know you’ll never find any of those own-brand slots or games anywhere else. If you pay close attention to the William Hill Vegas minisite, you’ll find that it also contains access to poker, bingo and live casino games. It’s no longer “just another member” of the William Hill Casino sister sites family – it’s become the only place to find these activities under the William Hill umbrella.

William Hill Casino Review

This is normally where our full, detailed review of William Hill Casino would go. If you’ve read our summary of the two William Hill Casino sister sites above, you’ll know why it isn’t here. Despite being an integral part of William Hill’s offering for several years, the William Hill Casino brand was killed off by its parent company in 2023. This move came only twelve months after the 888 Group acquired WHG International Limited, so it’s entirely possible – but unconfirmed – that the 888 Group didn’t want any additional competition for its native 888 Casino brand and ordered it to be shut down. As popular as it once was, William Hill Casino is no more. Its old web address doesn’t even redirect anymore – it’s like the site never existed.

We appreciate that we might be the bearers of bad news here. If you’re reading these words, there’s a good chance you went looking for information about William Hill Casino after finding you couldn’t access its website anymore. It’s not all bad news, though. Everything that was once available at William Hill Casino is now available within the new, improved and souped-up version of William Hill Vegas. The two brands always trod on each other’s toes a little when it came to content, so long-term, it probably made more sense to consolidate them than keep them running separately. William Hill Casino is dead: Long live William Hill Vegas. If any new William Hill Casino sister sites appear in the future or WHG International decides to resurrect the brand, come back here to get all the latest news and insight.